HOW TO BECOME SUCCESSFUL AS A NEW SENSATION INTERNET MARKETER.

The first internet marketing I did was selling an internet browsing tweak way back in 2006 just before I got my marketing job in the bank, thereafter, I venture into VOIPS, selling e-books and other information materials that I created myself or got through a reseller or resale rights. In addition to the above mentioned, I started writing and publishing on forums such as Nairaland, blogs and other self development online platforms. Nairaland really helped shape my internet marketing direction as it became the turning point for the things I thought were mere passion but turns out to become a source of sustenance till date.

I have few of my articles and publications on nairaland that are still bestsellers till date, when it comes to business and school registration, my article has garnered more income and revenue than my total wages when I was working in the bank. And my article on nylon production business, recycling plastic and nylon waste is today still the most visited in that niche and I still earn from it till tomorrow.

If, unlike me, your career in life has not involved any form of marketing or selling, then to get involved in internet marketing is one hell of a giant leap.

I was first introduced into internet marketing in 2006 through Success Digest publications owned by Dr Sunny Obazu-Ojeagbase, a business coach and mentor. I was a lover of complete sport magazine and every last page of the sport magazine carries some information about online and internet marketing business. I kept seeing an advert for something called Google Ads, click-banks, PayPal, e-books, info products and a lot of other relevant reports. At this point, I was still in the banking system chasing deposits day-in day-out and i all I used the internet for was either networking with colleagues or just browsing in general for any information that I needed on any subject matter under the sun.

Even inside success digest papers and complete sports magazines, there are columns where you can place advert for your internet marketing skills, info product, software services and people would buy your products and you would receive a generous income. Simple, I thought, that is until you try it as an uneducated marketer. I lost more money than I invested, however, this can be quite normal for the beginner. I accepted the fact that I had lost money but vowed to continue looking for something that I could do.

So, being curious about money making on the internet I decided to investigate further. I came across many money making opportunities that promise this that and the other, which I am sure a lot of you have seen yourselves. Successful internet marketers such as Akin Alabi, Nzimora, Seun Osewa, Patrick Ogidi, John Obidi and a host of others had encounter with success digest one way or the other. Anyway, after a while I found an offer that I thought I could try out and see what happens without losing an absolute fortune. After starting a venture into internet marketing for the first time you will find yourself seemingly lost in a world of information. There is so much to learn and so many ways to learn it.

It takes time to learn what you need to know about internet marketing And I don’t think that there are any real secrets, just techniques.

On the internet there are thousands of people trying to make money and they are all either making new products or looking for products to help themselves financially. There are endless programs and E-Books and ideas available that tries to help you succeed in whatever money making business you are involved in.

I am not trying to promote anything here, I am just trying to say that when you go into internet marketing, take your time, learn, read, re-read, and learn again.

Nothing is right if it is not right for you.

If you don’t fully understand something, keep asking questions until you do understand it or don’t do it.

There is no easy answer for the beginner, it is just a matter of that person finding out what is right for them. I just hope that anybody who tries internet marketing for the first time takes my advice on board and succeeds. There is no single best way to succeed on the internet, every successful story has a its peculiar strategy and style of reaching out to the larger audience, some internet marketers make use of video skits, youtube, twitter, instagram, facebook, vox-pops, etc, to attract their audiences. Whatever skill you possess and have deep passion for, now is the time to turn that dream into reality.

To your success

Olanite Olalekan.  

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5 QUESTIONS TO ASK BEFORE STARTING YOUR OWN BUSINESS

Every year there are millions of new small businesses opening each year and that number does not include the small one-person entrepreneurships that pop up every day. According to reports, two-thirds of new businesses survive at least two years and 44 percent survive at least four years. Two of the key factors in the businesses survival and ability to thrive are:

·        The owner's education level and

·        The owner's reason for starting the firm in the first place.

How can you make sure that you are among the winners rather than the losers in this high stakes game? The answer lies in you. You must ask yourself five key questions to determine whether your own small business will survive and thrive.

1. AM I READY TO START A BUSINESS OF MY OWN?

Have you mentally prepared yourself for the switch from employee (or student or whatever label fits you currently) to boss. You are going to be the one making decisions now about everything from office products to product line. This total control is one of the driving forces behind many people who take the plunge into starting their own business but it is also one of the elements that drive new entrepreneurs crazy. When you start out there is an endless list of decisions that need to be made and new questions crop up every day.

Even more important you will need to remember that in a small business you will wear many hats. Even if you manage to start out with one or more employees you will each fulfill more than one role in your new business? And if you are running a one-man or one-woman show then you serve in every capacity from file clerk to maintenance crew to salesman to CEO. Can you handle switching from task to task and role to role like that? Are you willing to make those switches?

Similarly, have you prepared your family and friends for this switch in attitude? Your life is going to change -- probably pretty drastically -- and that change can have a positive or negative impact on your family life and social interactions. It will make things much easier if your friends and family are supportive going into the process.

2. WHO ARE YOUR TARGET AUDIENCES?

There is need to identify what drives your passion and what niche you wish to explore, one of the reasons many businesses fail is that they fail to focus on a target audience. Yes if you are a major discount chain then you can sell everything from peanuts to wallpaper but this type of business requires vast resources that just aren't available to the small business. But small businesses dominate the marketplace (creating more than 50 percent of the private gross domestic product in any economy) by finding a different approach -- a niche.

Knowing your niche means you are better able to find, target, and maintain your customers as well as provide the best possible goods and services to that customer base. That focus is one of your best chances to not only survive but to thrive in a very competitive marketplace.

3. WHAT IS YOUR ACTION PLAN?

Another key factor in the survival and ultimate success of your business is how much planning you do before you open your electronic or physical doors.  You need to decide if your business will be based on the internet or include more traditional models. Are you going to work full-time or part-time at your new business? Are you going to hire help or do it all alone? Have you written (or at least outlined) your business plan? Dreaming, thinking and planning can save you much trouble and waste later when things are hectic and problems strike. Planning can also help keep you focused and to balance your spending and time.

4. WHO WILL BE YOUR MENTOR OR BUSINESS ADVISER?

At some point, no matter how experienced a business person you are, you will need help. You will need support, advice, tools, or information -- or all of the above. One of

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