MARTLOUNGE: A WHOLE NEW ONLINE SHOPPING EXPERIENCE

visit www.martlounge.com to enjoy hassle free online shopping experience...

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5 AMAZING REASONS WHY FACEBOOK FOUNDER MARK ZUCKERBERG WEARS THE SAME T-SHIRT EVERY DAY.

It is no longer news that Facebook Founder, Mark Zuckerberg, arrived Nigeria on 30^th August 2016 unannounced, he is an “august visitor” indeed. The 32-year-old facebook founder surprisingly made a sudden visit and inspection of activities at the Co-Creation Hub, Yaba Lagos.

Mark Zuckerberg’s visit was a top secret and nobody was meant to know before his arrival. It was actually for security reasons but now that he is here, the news is all over Nigeria and the whole world at large. However, what I found amazing about Mark Zuckerberg whose Net worth is $54.2Billion and making him the 7^th richest person in the world is the simplicity in his dress mode. He has been wearing the same T-shirt almost on daily basis and on all occasions except on Monday 29^th August, wearing a piece of suit when he met with Pope Francis in Italy.

Here are the 5 main reasons why facebook founder, Mark Zuckerberg wears the same T-shirt casual uniform over and over again before.

1.     BRAND BUILDING: Wearing the same thing every day is an essential part of brand-building. Zuckerberg’s grey marl T-shirt sends a message that Facebook is for the popcorn-eating good-guy enjoying well-earned downtime. He’s playing the game. Why pretend any different?

2.     Mark Zuckerberg has the highest disregard for frivolities and silly clamorous pieces of items that add no real values. He can be up and doing in the shortest possible time with his T-shirt.

3.     QUIICK AND FAST DECISION MAKING: The signature grey T-shirt allows him to make very fast decision because he is not bothered with color, designer, style, label and

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10 MOST IMPORTANT QUESTIONS TO ASK BEFORE VENTURING INTO A NEW BUSINESS

When choosing the business you want to start, consider the following vital questions in order to determine how your business operations will be structured:

1. Would you like to work with your brain or hands, or both?
2. Working from home or Operating from a Corporate Office environment, which matters to you most?
3. What do you really have passion for, Motivating/Inspiring, analysis, writing, solving things, blueprints, repairs or Installations?
4. What is your area of interests? What are your hobbies?
5. Would working solo or as part of a team more rewarding?
6. What is your strongest point, planning things, or Doing things?
7. Are you disposed to working with computers or business machines?

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MAKING MONEY VIA MOBILE MARKETING

 Do You Know That Nigeria Is The Biggest And Key Mobile Market In Africa?

Do You Also Know That There Are 217million unique mobile users in Nigeria out of a population of 185Million, with smartphone users growing from 4million to 15.5million between 2011 and 2016?

Economic circumstances may hamper growth for the short term, but the Nigerian mobile market is the most exciting mobile market in Africa, which long term will see continued growth, greater sophistication and adoption of mobile services...Source....www.appsafrica.com

WHY MOBILE/SMS MARKETING?
·         To notify customers for their loyalty and patronage.
·         To notify customers of SPECIAL sales promotion and DISCOUNTS.
·         To notify customers of NEW and LATEST product offerings.
·         To send compliments to customers and clients. (Monthy, Easter, Xmas, New Year greetings).
·         To notify stakeholders of upcoming events.
·         Staff birthday notification.
·         And many more.......

BENEFITS OF MOBILE/SMS MARKETING·         Instant delivery.
·         It’s very cheap.
·         Images and Videos can be sent via smart phone applications
·         It can be sent to thousands, millions of GSM Mobile Users at the same time.
·         It can be personalized
·         It has better OPEN rate compared to email
·         It converts people to buyers easily
·         It is easy to implement

For Complete ACTIVE Mobile Phone Numbers Database of Nigerians
Numbers sorted By Local Government Classification
Numbers Sorted Street-By-Street
Numbers Sorted By Gender
Contact Prospective Ideas On 08034201291 or 08170327317

For Email address marketing
We Have Over 1million email addresses
Contact us Today on ideasandprospects@gmail.com 
Source....www.appsafrica.com

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Lists Of 41 Small and Medium Enterprise Business That Bank Of Industry Will Support Easily...

Do You Wish To Start A Small Business?

Do You Financial Support For Your Startup Business?

Do You Wish To Know What Business Will Be Easily Supported?

Look no further....

Here Are Lists Of 41 Small and Medium Enterprise Business That Bank Of Industry Will Support Easily...

1. Adire (Tie and Dye)/Aso Oke

2. Animal Feeds

3. Aquaculture

4. Bakery

5. Blocks and Interlocking Stones

6. Bottled Water

7. Ceramics & Tiles

8. Chemicals and Paints

9. Cosmetics/Hair Products

10. Dairy

Related Article.....http://hollalaycan.blogspot.com.ng/2014/12/details-of-40-small-businesses-you-can.html

11. Digital Printing/Multimedia Publishing

12. Doors and Window Frames

13. E-Commerce/Information & Communications Technology (ICT)

14. Fashion/Garmenting

15. Fish Smoking/Drying

16. Food Processing (comprising processing of agricultural products)

17. Foundries/Metal Fabrication/3-D Printing

18. Fruit Juice

19. Furniture/Wood Processing

20. Gemstones

21. Greenhouses

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WORLD BREASTFEEDING WEEK 1ST - 7TH AUGUST: WHAT ARE THE BENEFITS OF BREASTFEEDING FOR YOUR BABY?

World Breastfeeding Week is celebrated every year from 1 to 7 August to encourage breastfeeding and improve the health of babies around the world.

It commemorates the Innocenti Declaration signed in August 1990 by government policymakers, WHO, UNICEF and other organizations to protect, promote and support breastfeeding.

Breastfeeding is the best way to provide infants with the nutrients they need. WHO recommends exclusive breastfeeding starting within one hour after birth until a baby is 6 months old. Nutritious complementary foods should then be added while continuing to breastfeed for up to 2 years or beyond.

This year, WHO is encouraging people to “Support mums to breastfeed anytime, anywhere,” as all of society has a role to play in making our communities more breastfeeding-friendly.

Breast milk provides the ideal nutrition for infants. It has a nearly perfect mix of vitamins, protein, and fat -- everything your baby needs to grow. And it's all provided in a form more easily digested than infant formula. Breast milk contains antibodies that help your baby fight off viruses and bacteria. Breastfeeding lowers your baby's risk of having asthma or allergies. Plus, babies who are breastfed exclusively for the first 6 months, without any formula, have fewer ear infections, respiratory illnesses, and bouts of diarrhea. They also have fewer hospitalizations and trips to the doctor.

Breastfeeding has been linked to higher IQ scores in later childhood in some studies. What's more, the physical closeness, skin-to-skin touching, and eye

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7 BUSINESSES YOU CAN DO AFTER 9-5 HOUR SALARY JOBS.

1.     BUSINESS CONSULTING: Many people do not understand the concept of business consulting and as a matter of fact, we sometimes believed that a business must have a physical office space to render services to prospective clients. I have learnt over time that if you are an expert in a particular field, clients will never mind to meet with you at any convenient place other than a corporate office. So, as a business consultant, you can schedule meetings and inspections till the close of work from your salary jobs.

2.      E-COMMERCE: I carried out a marketing exercise for a client in June, she has an online store called MARTLOUNGE, what I found amazing about her is the zeal which she put into the business despite her having a well paid job. She closes around 5pm and set for a shop at Opebi, Ikeja, Lagos-State where her store manager handles the many requests of the buyers. This business does not require you to be on ground from 9am-5pm to be successful in it. Why not give it a shot today.

3.     INFORMATION MARKETING: In this present age and time, information and time is a big income earner, I have sold a number of e-books, reports and information products even in the middle of the night. All that is needed is the knowledge of a particular problem and the solution crafted in writing, software or apps. People are always ready to pay for information they can’t source themselves. Take advantage of the internet after the close of work to source for trending issues and problems confronting the society, tap into such niche and provide an e-book, reports and manuals and see how the residual income flows in.

4.     BECOME A TRAINER: If there is a particular skill, hobby or leisure activities you are known for, why not make arrangement to teach people for a small fee. It does not only bring residual income aside your salary, it also makes you an authority in that field. A dog trainer, music teachers, fitness instructors, motivational speakers, etc are many of the ventures that can be done after your regular salary 9am-5pm jobs.

5.     DIGITAL MARKETING SERVICES: At least I have more than 5 facebook pages I manage even though not all belongs to me, I write articles, drive traffic and manage these social media accounts and get rewarded afterwards. Most often than not, I do all these after I have finished the day’s work.

6.     BLOGGING: Blogging is one of the easier methods for building residual income. Thousands of bloggers create content daily on topics as diverse as entertainment, health, marriages, arts, education, lifestyle and more. Through a combination of marketing to subscribers, affiliate marketing, ad revenue and sponsorships, these bloggers are growing revenues daily, and you too can have a bite of the pie if you have the requisite skills. You can blog for just 2-3hours after work and still earn a decent income.

7.     WEDDING AND EVENT PLANNER: There are more than enough professional event planners out there than anyone could imagine, and needless to say, the industry is competitive. At the same time, however, millions of people host different events each year, so the opportunity to succeed and profit is available to those willing to get out there and make things happen. You can become a brand name by just planning and organizing one or two successful event in the society. You don’t need all the day to become an expert in event planning. 

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DO YOU NEED AN EXTRA INCOME: START SMALL AS AN ONLINE BUSINESS ENTREPRENEUR

Thinking about starting a business to earn extra income but not sure how to begin? The first step is to find a business idea that you are knowledgeable about, a business venture that goes with your passion, suits your needs, lifestyle and budget. The modern day challenge does not allow for sloppiness when it comes to matter of income generation. The global economy is at the moment witnessing shortfalls here and there, a single source of income is not enough to cater for the never-ending needs and aspirations of the ordinary people and the more reason to engage in extra-activities to augment your salary or current earnings.

I started trying my hands on some online business even before I tendered my resignation letter in 2009, I was into paypal business and some other browsing tweaks at that period, however, being an online entrepreneur is very pleasing but not everyone can become one. One of the fastest and simplest ways to become a successful entrepreneur is by working online either through a home-based entrepreneur business or from your current paid job via your PC, Phones and other internet enabled devices.

See also....http://hollalaycan.blogspot.com.ng/2016/06/the-honest-truth-on-small-business.html

Firstly, you need to evaluate your strengths and weaknesses. After the evaluation, you can now determine if you can manage your own online business. Aside from the evaluation process, you must know how to plan, organize, staff, and control. These are your responsibilities as an entrepreneur. You should be able to work alone because now you're the boss and all business decisions will be made by you.

Some say that online businesses can be run without many problems. Well, they are very wrong because even with an online business, you have to deal with certain business problems and risks. You can't eliminate such risks because that goes hand in hand with any business undertaking, both for online and offline businesses. However, you can reduce the risks that you're bound to deal with in the future by choosing the best home-based entrepreneur business that will work for you.

Entrepreneurs are known to be self-starters. Organizing your time is a difficult task but if you want to run a home-based online business, you should be able to do it. Remember, you don’t have a boss that you can rely on. This is your business and you have to be responsible for it at all times.

Related article...http://hollalaycan.blogspot.com.ng/2016/05/7-most-important-guidelines-for-first.html

Running your own business would also mean that you have to deal with different kinds of persons. You will surely encounter demanding customers, moody vendors, and an unreliable staff. To become a successful home-based business entrepreneur, you should know how to deal with them individually. You should know the peculiarity of every person that you encounter so that you can address them and the situation correctly.

Running an online business is all about your attitude and character. According to some experts who conducted researches about the characteristics of entrepreneurs, there are certain traits that an entrepreneur should possess. As mentioned earlier, entrepreneurs

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MY OPEN LETTER TO GOVERNOR AKINWUNMI AMBODE: WHY YOU CAN NOT JAIL STREET HAWKERS/BUYERS FROM JULY 1ST 2016

“The opposite of poverty is not wealth. In too many places, the opposite of poverty is justice.”

― Bryan Stevenson

I am duty-bound to write this open letter to you because of the enormous and utmost regard I have for you as a person. To begin with, I wish to acknowledge that the way you are going about the CONTINUITY agenda in Lagos-State, Tinubu and Fashola combined together will not add up to your milestone achievement even if you do just one term in office. The undeniable reality is that some people may not like your approach to governance but as for many of us social crusaders who is conversant with Lagos economy, your style is what fits a state as cosmopolitan as Lagos-State.

To set the record straight, whoever says the government is the biggest employer of labour is naïve and a big joker for that matter, the STREET to me is the biggest employer of skilled, semi-skilled and unskilled labour force, in my almost 4 decades of existence and knowledge about street trading, I have come to realize that countries where inequality is institutionalized, where some people get richer more quickly, while others are getting poorer at a faster pace,  where such poor people are increasingly marginalized and debased, there is bound to be the culture of street trading and other social struggle. Street Traders or Hawkers are the very poor, the people who are continuously driven away from their source of livelihood in the name of social transformation and left with little or no option of survival than the street. Ever since I was born in Mushin LGA of Lagos State in 1978, and growing up in Lagos State all through my cradle to adolescents, from school days to career at the bank and ultimately till this present day as a family man, I have never seen a government so insensitive to the plight of the downtrodden and poor masses on the lower rung of the social ladder as the present crop of administrators we have at the various level of governance in Nigeria.

Take for instance the issue of states owing workers salaries for several months while the Governors in such states keep billions in their personal bank accounts, only about 5 states are said to be solvent enough to discharge their financial obligations and of such state is Lagos State, where opportunity to become a Governor is 8/10, where the prospect of an hawker to become a commissioner in the state government is not a tall dream, Lagos state is the only multi-cultural capital of AFRICA as continent. A state adjudged the FIRST and BEST in so many ramifications, perhaps, the fastest growing MEGA city in AFRICA and also competing with the fastest in the world at large. My dear Governor Ambode, you are an exception to those administrators I refer to because you promptly pay workers salary, provide social measures to ease the sufferings of the masses and also attract big investment opportunities to Lagos-State as whole but something dangerous is about to happen if not nipped in the bud and that is the issue of ban on street trading and hawking in Lagos-State. STREET TRADING and HAWKING is one of the most significant culture of Lagos State that set it apart from any other cities of the world and for those of us born, bread and buttered in Lagos State, we have imbibed the culture of buying and selling on the street to such an extent that, we stop at any point on the road to buy our favorite Gala, soft-drinks, household items, newspapers, books, phones and accessories and many other items and this way of life brings smile to the faces of both the buyers and the street hawkers you want to castrate.

However, this common culture is set to be wiped out in order to create another class struggle in our DREAM LAND, Lagos-State.  My dear Governor Ambode, you are set incur the wrath of POSTERITY if you carry out your threat to expunge completely the ART of street trading without providing alternative source of LIVING and INCOME to the teeming unemployed members of the STREET HAWKERS UNION in Lagos-State because these were the pool of people on whose mandate you won your election as the governor, these were the set of people who stayed under the sun while the ELITE and UPPER CLASS lounge in their cozy apartments listening and watching the street hawkers/buyers casting that genuine ballot for you as a Governor. These very set of people usually abandons their wares, trek with you on your campaign train in order to show unwaivered support for your candidacy during the gubernatorial election in 2015, and it was not their first time doing so as they have done so for your predecessors Babatunde Raji Fashola and Asiwaju Bola Ahmed Tinubu himself, why do you want to pay them back with tears and sorrow?

Mahatma Gandhi said…..” A Nation’s Culture Resides In The Hearts And Soul Of Its People”

Since the beginning of this current CHANGE ERA dispensation, I have watched gleefully how you have turned things around in Lagos-State with your CONTINUITY agenda, the way you have constituted your cabinet shows it is not business as usual, we have witness tremendous change in LASTMA, KAI, Government agencies and parastatals, my greatest admiration was the launching of OFFICE OF OVERSEAS AFFAIRS AND INVESTMENT (LAGOS GLOBAL), with that move I truly believed Lagos-State is headed for a top spot in the comity of mega cities of the world. However, your laudable policies  is set to be dented by one social policy about to be set in motion,  Governor  Akinwunmi Ambode, you announced recently that you are set to kick in motion for the enforcement on the ban on street hawking in Lagos-State, why this time when frustration is written all over the people’s faces, abi you don’ read newspaper ni?

My Governor Sir, you made the announcement during an interview with TVC, a media outfit owned by your political godfather Asiwaju Bola Ahmed Tinubu where you stated that anyone caught hawking in the street of Lagos will be prosecuted. The prosecution will extend to the hawkers and their customers who will either get a fine of N90, 000 or a 6-month jail term. Last year, you directed the Task Force on Environmental Sanitation and Other Special Offences to carry out full enforcement of the law restricting street trading in the metropolis, despite the fact that it is not a bad decision but the timing I suppose is not right.

You expressed your concern about the resurgence of street trading in major areas of the state, noting that not only does street trading constitute an environmental nuisance, it also pose a security threat to citizens. And that an existing law in the state prohibits street trading, you therefore urges those interested in doing business to seek for space in the various modern markets redeveloped by the state government to enhance business activities. Where on earth will these peasants get the ‘OVER THE MOON RENTAL FEES’ in the various modern markets in Lagos-State? Let us fear God and be reasonable with the poor people, the only connecting place between the RICH and the POOR is the street, why do you want to drive them away from the street?

However, My Governor Sir, you have not stated if there is any plan to alleviate the suffering of the mostly indigent street hawkers, whose daily living depends on hawking along the highways and streets of Lagos. Some days ago, an angry mob of hawkers vandalized several BRT buses in the Maryland area after a female hawker was crushed to death by one of the buses. The hawker was killed while she was running

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HOW TO QUIT SMOKING FOR REAL: MY PERSONAL EXPERIENCE

Quitting smoking is not an easy task but with a strong WILL coupled with sheer determination the habit could be forgone and never revisited again. I had cultivated the habit of not smoking at all during the Ramadan fasting periods even before I quit the act indefinitely, there was always the resolution not to go back to the chimney culture after the end of Ramadan fasting but the innate urge and social inclinations takes center stage in that ultimate decision to quit smoking for real .  Even after you stop smoking, there are quite a few physical and neurological symptoms your body goes through. 

Depression is also among the most common negative effects of quitting smoking.

Catchy slogans make people mindful of the need to stop smoking because of its life-threatening consequences on health. There are a number of memories and habits connected with smoking, for instance, some folks start their day in the toilet with a stick of cigarette while answering the nature’s call. I was a victim of this entrapment for some years in the bachelorhood world where freedom to exhibit exuberance is absolute and unlimited.

Now that we've seen the psychological unwanted side effects of stopping smoking, let's also take a look at physical ones. Stopping smoking is the start of the program that may help cleanse the body after many years of toxin development. Smoking causes buildup of toxins within the body particularly in the lungs. Once somebody quits smoking, the body attempts to eradicate the damaging chemicals which might have accumulated overtime. Your lungs begin to clear out mucus and other smoking debris, whilst carbon

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7 Top Revealing Secrets On How Best To Conquer Fear of Business Start-ups

I have encountered many obstacles in the last 7 years when I took a dive in the entrepreneurship pool in order to grow my small business idea to a brand name of my dream. At some point, I have been rejected and my proposal turned down many a times, not because my idea is neither fantastic nor needed but rather, maybe it was not just my luck. However, I have also had cause to secure contracts where I least expected and sometimes those opportunities arrived on a platter of gold. From my personal experiences and research, I have identified some limitations often faced by start-up businesses and entrepreneurs and these are the recipe to overcome such fear:

1.     START ON A SMALL SCALE: To overcome business fear well ahead of time, it is usually more advisable to start your company on a little scale and gradually figure out ways to expand the exact same without wasting more cash on wrong resources. If you don't get to a greater degree, you will lose the chance for further business. In regards to your own business you don't want fear since it will prevent you from stepping from the comfort zone and also you won't have the capacity to grow. When it comes to second example of what the majority of individuals fear in starting an extra business, it's the financial strain of the startup expenses, regardless of your financial status.

2.     BEGIN YOUR BUSINESS WITH A PROFITABLE SMALL BUSINESS: No matter your sort of business, if you're in sales, you may be required to do a little bit of form of `Prospecting' for leads and customers. Be certain to identify a profitable small business model, and then you have limited your exposure to risk or loss. This is sometime applicable if you're into a small business opportunity. Fear begins in your thoughts and you have to employ your mind to conquer fear particularly if you desire to increase sales for your personal business. Selling doesn't have to become a fearful experience!

3.     IDENTIFY YOUR GREATEST FEAR IN BUSINESS: Many small business owners I've related with had one small business fears or the other. Small business success is all about realizing the real fears from the ones which are self-imposed. In truth, it really is subtle and the majority of people don't recognize this is holding them back from having a prosperous business and a great life. If your inner drive is weaker than the physical energy propelling your business, there is bound to be apprehension and this could lead to business failure and eventual shutdown of such business venture. The final move is to consider the objections which are stopping you from closing the company.

4.     BE READY TO TAKE A PLUNGE: When I left Gtbank in 2009, I never wished to go back into the banking job for any reason whatsoever due to so many reasons which are currently manifesting as a result of economic recession, job insecurity, career growth, delusional bankers life, etc. The anxiety about success will allow you to avoid taking action to surely have a thriving business enterprise. Don't forget, small business success isn't about the amount of times you fail but about how many times you have overcome the challenges of being a successful business personality.

5.     SEEK MENTORING AND TRAINING: I have lost counts of how many trainings, seminars and business mentoring attended in the last 10years after my National Youth Service scheme (NYSC) and I still attend trainings till this very moment despite offering such to people as well. You need to ask the leaders of your own enterprise whether they have training along with a proven way that will help build your business. You need to master a few techniques to boost your communication skills in order to

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11 Beneficial Things You Should Know About Dangote Refinery

Is Dangote the messiah we've been waiting for in Nigeria to end the recurrent fuel crisis?

Will Dangote Refinery increase the GDP of Nigerian economy?

Can Dangote refinery make Lagos State the Dubai of Africa?

What will happen to FG refineries when Dangote finally commences operation in 2019?

With Dangote’s giant stride and unprecedented investment in the local economy, Nigeria will be taken away from the record of countries that import petroleum chemicals and allied products. Besides, Nigeria will be generating and saving an important quantity of forex that will be earned from the export of petroleum and petro-chemical products in a not too distant a future. From my trend analysis, Dangote will edge Mr Bill Gates or whoever is on the top of the ladder on the forbes list in a very short period after the commencement of operation in the refinery. Here are 10 things you should know about the Dangote refinery:

1.     JOB CREATION OPPORTUNITIES: Dangote refinery will create235,000 Jobs when completed. There would even be a whole lot of indirect employment and empowerment in and around Lagos-State, people who are into real estates, food supplies, commodities, dealers of petrochemical products, Government institutions, foreign investors, oil servicing firms, etc.

2.     FOREX EARNING POTENTIALS: Nigeria would save $17.5 billion in forex earnings from the project.

3.     FIRST OF ITS KIND: The refinery with 650,000 barrels of crude oil refining capacity per day is by all standards the largest in the world.

4.     RECORD BREAKING PROJECT: It is the largest single project anywhere in the world – be it fertilizer, gas pipeline, petrochemical or refinery. This is the largest single refinery in the world.

5.     EXPORT OPPORTUNITY IN GAS RESOURCES: The gas project from Dangote Plant would add Over 3 billion cubic feet of gas per day to the Nigerian market, meaning that with the current requirement of about two billion cubic feet of gas per day, Nigeria’s power sector would improve significantly when the project is finally completed.

6.     ATTRACTION OF FOREIGN PARTNERSHIP/ALLIANCES: The United States Trade and Development Agency has signed has a training pact with Dangote Oil Refining Company.

7.     MULTIBILLION DOLAR PROJECT: The Dangote refinery project is worth an estimated $10b usd, more than the nation yearly budget.

8.     24HOURS STEADY POWER SUPPLY: With Dangote refinery coming on board, Lagos State can have 24hrs steady power and electricity supply and this will boost the economic potentials of the state.

9.     POPULATION EXPLOSION: Human Population in Lagos State is bound explode to a

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https://www.facebook.com/taiwo.osofero/videos/10207416395946418/

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SEASON OF JOB LOSS: HOW TO SURVIVE THE TSUNAMI

The gale of job losses being witnessed in the country due to the current economic hardship has caught up with Ecobank Nigeria, which has sacked over 1,040 of its employees.

The PUNCH reported on Tuesday that Diamond Bank Plc sacked over 200 members of its workforce, while FBN Holdings, the parent company of First Bank of Nigeria Limited, recently said it would prune the number of its employees by 1,000.

Top officials of the pan-African lender confirmed to our correspondents that the initial list of those to be sacked had over 1,400, workers but was later reduced to “a little above 1,000.”

Start your own business while still on paid job here...http://hollalaycan.blogspot.com.ng/2015/11/how-to-start-your-own-business-even.html

Ecobank spokespersons declined to comment on the number of workers who were disengaged.

However, the lender said in a statement that it had converted over 200 outsourced personnel to permanent employees as part of its drive to attract and reward talent, while also repositioning for improved efficiency.

In line with the recognition of excellence, the bank also said it had recently implemented a merit-based pay increase for the top performers across all cadres.

The Managing Director, Ecobank, Mr. Charles Kie, was quoted as saying that converting qualified outsourced staff to permanent workers was in line with the bank’s commitment to developing and growing talent by nurturing its people along their career paths and giving them access to higher responsibilities.

He said the bank was resolute that recognizing and rewarding excellence would drive its goal of achieving exceptional performance in the industry.

Kie said, “The bank, in its renewed drive for optimal performance, has in addition realigned certain roles bank wide to ensure improved efficiency. This necessitates the exits of some staff that were adequately compensated.

“This is in furtherance of a market repositioning exercise designed to strengthen the bank’s business across all markets where it operates.”

He emphasised that the ETI was on a trajectory to achieve leadership and that the Nigerian subsidiary remained one of Ecobank Transnational Incorporated’s major

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7 MOST IMPORTANT GUIDELINES FOR FIRST TIME ENTREPRENEURS: PRACTICAL STRATEGIES FOR STARTING CORRECTLY

 The current economic reality is a Tonic to being a good entrepreneur because technology has created a global business platform as well as propelled a great entrepreneurial trend. As a business owner, you now convey more access to info that enables you to definitely make smart decisions more quickly. You might have an advantage over the established companies because you are lighter, way more versatile, and quicker in your preferences. You can focus on new marketplaces more quickly, and you may turn on out of pocket.

By looking at the main issues and complying with plans from starting to the end is a condition to being a successful entrepreneur. Here are some useful guidelines that will help you as a beginner in the business world:

1.      AVOID JUMPING THE SHIP:  Don’t stop your salary work abruptly, Consider beginning your business part-time, especially if it can be transacted online while you’re operating and have a stable income. This usually takes 6 months to 12 months to get a company going and you do not want your own ability to pay your house rent rest upon your new business being an instant success. Begin with what you can manage, monetarily and time-wise, and range up as your company grows.

2.     DISCOVER AND IDENTIFY YOUR AREA OF SPECIALIZATION: It is better to identify a particular niche market where you have a competitive edge in terms of skill, expertise and knowledge, most especially if the business will start online; people are always looking for companies that focus on their needs or problems. You have to look for a need or something a particular group of people would like, but cannot get from what your bigger firms offers and fill this need. Since you cannot compete with the top guys, it therefore, means you have to discover where the established companies are not and go into such market. A friend of mine Adebiyi OLanrewaju who owns Fadeex Express and Logistics started his courier and logistic business 3years ago by identifying areas where top firms such as FEDEX, DHL, UPS, EMS SPEEDPOST, EPS, ERRANDEX, etc fails to ply their trade, his company is already growing in leaps and bounds  

3.     BEGIN SMALL TO GROW LARGE: It is always better to start a new entrepreneurship project in a small way and learn the ropes, watch the trends and build on the experience you have gathered in order to make your business a successful enterprise. The stories of Dangote, Eleganza, Facebook, Microsoft, Apples, etc are just few of the many big brand names that have become a phenomenon in the business world today. Instead of building castles in the sky with your tall dreams, it is better to start small and grow big.

4.      BUILD AN ONLINE BRAND WITH FOR EASY ACCESS: Even if you are not going to start an online retail enterprise, consider that this internet can play a very important marketing role for your company. Getting an online presence removes the limitations associated with physical area and broadens your consumer bottom by millions. It is also a useful thingy for marketing yourself and also letting individuals, even in your own personal area, realize that you’re generally there.

5.     BUILD TRUST AND BE CONSISTENT: For new entrepreneurs to succeed in the volatile business environment of the 21^st century dominated by the market leaders, you need to build a long lasting trust of your brand in the hearts of your target audiences. And trust alone will not achieve the overall objective but one also needs to be consistent in your dealings with new and existing clients. Once your business is built on utmost good faith accompanied with consistency, the sky is the starting point to greatness.

6.     DO NOT QUIT. Effective entrepreneurship needs creativity, power, and the zeal to keep moving when you fall short of your initial plan.  “Arm yourself along with optimism to obtain beyond the actual ‘No’ as well as trouble. There is nothing

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