1. RESEARCH AN IDEA: - Figure out an
idea that will be borne out of passion or special skill you have mastered in
the course of performing your duties. Analyze the market, talk to prospective customers
about what they would like, check your competitors strength and weaknesses to
see how you can tap into the opportunity therein the business idea of your
choice.
2. UNDERTAKE LEGAL INCORPORATION: - Even
while you are still involved in paid employment, it is important to have it at
the back of your mind that the company belongs to somebody else no matter how
much effort you dissipated in making it grow. Therefore, registering a business
name or incorporation should be undertaken as soon as the fund is available,
these will prepare you for the challenges ahead and it gives you a sense of
ownership of a prospective business.
3. CREATE A WEB AND MEDIA PRESENCE: - Try to
build a web presence and create a media platform where you can launch your
start-up. It is an avenue to test the pulse of your prospective customers.
4. GET A BANK ACCOUNT FOR YOUR BUSINESS
NAME OR INCORPORATION: - It is important to get a bank account for your
registered business so as to lay a solid foundation for a wider acceptance as
it is more convenient and safer for people to deal with a legal entity rather
than non-legal entity.
5. INITIATE A SOCIAL MEDIA TOOL: - A
Facebook page, Twitter handles; a Blog account; Instagram; LinkedIn; and other
social media platforms are almost free to initiate and adopted as a veritable
tool for start-ups.
6. DEVELOP A BRAND MODEL: - Look for a
simple brand model to adopt in the early part of your business idea, you can
outsource the personalization of your Logo, color, theme, brand statement; etc
to a professional who will do at a cost. Fiverr is a sure avenue to get the
cheapest offer for these kinds of services.
7. COMMUNICATE WITH PEOPLE IN YOUR
NETWORKS: - Communicating your ideas and potential must be first channeled to
family; friends; Club members; religious members; neighbours; etc. This group
of people to me is a familiar terrain of prospective customers who will take
delight in seeing your business blossom.
8. CAREFULLY DRAFT A BUSINESS PLAN: - A
well crafted business plan is a panacea to a successful start-up. If you cannot
handle the technicality of writing a bankable business plan, give it to the
expert to do for you as it shouldn’t cost fortune to achieve.
9. START PERSONAL FINANCIAL PLANNING: -
You can start by saving some fund from your salary income. Also, cut down
excessively on purchase of luxury items, reduce frivolous spending, and seek
for personal grants from institutions granting SMEs funds.
10.
CREATE
A PRESENTATION OF YOUR IDEA: - It is time for you to put your idea in clear and
presentable format. You could create an online profile or hardcopy of it, if
what you offer will need a graphical illustration, make sure to spice it up
with images that will create a first impression that will last so long and make
the customer ask for more.
11. START
MARKETING YOUR GOODS OR SERVICE TO FRIENDS AND FAMILY MEMBERS: Once you are
done with all the steps highlighted above it is time to hit the market with
your beautiful idea by looking inward to prospects from family and friends.
Test drive your idea or products by offering it to members of your immediate
family and friends through product launch at the family dinner or Product
review from friends at the barbecue picnics.
With these 10 TIPS at your disposal it will be wise of you to plan the
other half of the year 2015 to achieve your lifelong dream of becoming self
empowered. Try and evaluate your resolve to see what needs to be done to
achieve the dream of becoming self reliant and take control of your life. Feel
free to share and add your comments after reading.
Olanite Lekan
www.hollalaycan
+2348034201291
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