They say that true success is
not in employment but in doing business. And yes, many entrepreneurs have
proven that doing businesses is actually more profitable than getting employed
into some company. One good example is Bill Gates – the man behind the Windows
brand. The man did not even graduate from college but he hit big in the field
of entrepreneurship. And although people also do hit big in employment, they
are very few.
This is the reason why many
people want to venture into entrepreneurship. The problem is that very few
among them have the necessary skills and knowledge base. As a result, many
people venture into business without really knowing how to do things correctly.
Such entrepreneurs are bound to fail.
So what should you do? Should
you enroll into some university and learn the trades and secrets of
entrepreneurship? Well, that is certainly a sound choice to take. But it may
not be necessary. The trades of entrepreneurship can be learned even without
graduating from college.
Self-study, research, and
experience - these things will give you an edge in entrepreneurship. And to
help you get started, we summarized some of the most helpful entrepreneurship
tips out there.
In this article, you will
find 101 unique tips that will help you achieve success in doing business.
1. PRACTICE CAREFUL OPTIMISM
Having a positive mind and
positive outlook are crucial to being successful in business. It is optimism
that drives entrepreneurs to move forward. But there is danger in sheer and
pure optimism. Excessive optimism can make one overlook risks and potential
pitfalls. This is what you need to avoid. So while approaching business with an
optimistic mindset, you also have to acknowledge that there are dangers and
risks that you must exercise carefulness.
2. PRACTICE HEALTHY PESSIMISM
People will tell you that
negative thinking will not get you anywhere. And yes, pessimism does breed fear
and that fear can stop you from taking the necessary steps in order to be
successful. But there is use in having a little bit of healthy pessimism.
Having healthy pessimism means that you are pessimistic enough so as to
recognize the pitfalls and risks involved in your venture. However, you are not
pessimistic enough so as to allow those insights to stop you. Instead, you are
driven to come up with solutions to every risks and difficulties that you
encounter.
3. FIND MOTIVATION
It is good to have the ideas
and the opportunities. But even if these things are present, nothing will come
into fruition if you do not take action. And to take action, it is necessary
that you have the motivation to do so. Motivation may be different from one
entrepreneur to another. Find your own motivation to success. You motivation
must be something solid that you want to achieve no matter what. Contemplate on
this. Do you want to give your family a better life? Do you want to be
recognized in a certain field or industry? Do you want to revive an old market
that is close to your heart? Any of these can be a motivation.
4. HAVE VISION, MISSION, GOAL
Every business must have one.
You can typically see a company’s Vision, Mission, Goal posted on the hallways
of its building or on the main page of its website. In a physical setting, the
Vision, Mission, Goal is typically framed beautifully which signifies how much
it is valued. The Vision describes a company’s ideals. The Mission describes a
company’s desired contribution to the society, to its employees, and to others.
The Goal describes a company’s desired self-growth in the future. Having a
Vision, Mission, Goal to look up to and remember helps keep a company stay on
track.
5. BELIEVE IN WHAT YOU DO
Some people may not believe
in your venture. But what is important is that you believe in it. If you
yourself are not convinced in what you are trying to achieve, it is highly
likely that you will not achieve it. This is why it is important that you enter
into a business venture that you believe in or have faith in. If you are
offering a product for example, do you believe in its quality, in what it can
do, in what it can provide to your customers? If you yourself believe in what
you offer, you will be more motivated and more driven to sell it. And your
customers will feel this because it will emanate from you. This will attract
them.
6. START IN YOUR FIELD OF INTEREST
Motivation is easier to find
if you are working in your field of interest. So when coming up with a business
idea, it is a good start to consider the things that you are personally
interested with. For example, it is more likely that a computer store will be
managed more correctly if its owner and managers are personally interested in
computers. Also, an auto supply shop is more likely to be successful if its
owner and managers have a passion for cars.
7. WORK IN YOUR FIELD OF QUALIFICATION
Interest and passion should
not be your only basis. You also have to ask yourself: do you have the
qualifications to do business in that area? If you are planning to open an auto
supply shop for example, you may ask yourself: do I know enough about cars? Do
I have a vast knowledge on car parts and how they work? Of course, you can
always hire people who are knowledgeable in the field. But it is better if you
also have some know-how.
8. WORK ON A FIELD WHERE RESOURCES ARE AVAILABLE
The continuity of a business
is also partly dependent on the availability of resources. Resources may
include suppliers, service providers, utilities, and such. If you are planning
to open a fruit store for example, you may ask yourself: do I have access to
suppliers of fruits? Also, you have to analyze the supplier’s ability to
supply. If you open a fruit store for example, it will be bad for your business
if your supplier suddenly becomes unable to produce fruits. When that happens,
you will have nothing to sell.
9. WORK ON A FIELD WHERE TALENTS ARE AVAILABLE
In a business, you are not
the only person who will be involved. Certainly, you will hire some employees
that will help you. In some businesses however, it is necessary that you find
people of unique talents/expertise/degree. If you are going to open a salon for
example, you will people with the following expertise: haircutting, hairdressing,
makeup, manicure, pedicure, and others. So you need to ask yourself: do I have
access to such individuals? Where can I find such people? Are they easily
available where I will put up my business?
10. DO BUSINESS THAT PEOPLE WILL GO FOR
Businesses are organized for
profit. In order to profit, you will have to offer something in return. But you
must offer something that the people in your area will be willing to pay for.
So you have to ask yourself: what services can I offer that the people in my area
will be willing to avail? What products can I sell that the people in my area
will be willing to buy?
To be continued….
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