When I
started blogging in 2009, it seems to me like a tall dream but being a very
optimistic business oriented person I never doubted my ability to succeed in
it. During those early periods, I was just having fun posting my thoughts and
feelings on the internet without any recourse to profiteering or becoming
popular like Linda Ikeji, Seun Osewa of nairaland, Ladun Liadi, naij.com, etc.
But today, at least I have crossed the six figures mark in earnings when it
comes to business blogging. My articles and blog posts appear on Page 1 of the
Google search engines and other search engines.
Do you remember
the old ways of keeping in touch with your clients? You usually patch them
through telephone; fax machines, direct mail marketing, and even personal
meetings. But now, entrepreneurs are just smart enough to use the existing
Internet technology to be regularly updated of the latest trends in business
and at the same time keeping in touch with their clients. There is now text and
voice chat, exchanges of e-mail, website forums, and others.
Related article...5 HIDDEN SECRETS THAT EARNED ME THOUSANDS OF DOLLARS FROM BLOGGING
One of the
most online business innovation ever made is the transformation of the regular
blog posting into an online business tool. Before, blogging is just used for
showing different thoughts and ideas. Some are just for fun, while others are
for promotion of something that others think is beneficial to other Internet
users. In other words, it is just a bunch of personal diaries and bulletin
board for those people who want to share their knowledge and thoughts to
others.
But think
again, it is not just for diary writing or whatever. It is now a promotion tool
you can use to boost your business. You can set up blogs in your website and
have it with an associated RSS feed. In other words, you can constantly keep in
touch with your clients and potential customers as well. In addition, you do
not have to e-mail them—your blogs will be responsible in getting the latest
news without actually having to visit your website.
From Regular
Blogs to Business Blogs
From regular
blogs that you post for nothing, now it is called the business blog that can
help you save thousands of dollar and providing you great business opportunity with
just one click. Not only is it free to use but also it is user-friendly, can be
customized, and can be a flexible medium for circulating useful information for
effective positioning of your products in the market.
Ø More than half the world now uses
a Smartphone;
Ø Almost two-thirds of the world’s
population now has a mobile phone;
Ø More than half of the world’s web
traffic now comes from mobile phones;
Ø More than half of all mobile
connections around the world are now ‘broadband’;
Ø More than one in five of the
world’s population shopped online in the past 30 days.
See also....5 PROVEN WAYS TO BOOST YOUR BLOGGING CAREER
There are
some noted advantages of entrepreneurs who engage in business blogging. Here
are some of these advantages:
Ø 4.77 billion global internet
users in 2020, equaling 50% penetration;
Ø 4.80 billion global social media
users in 2020, equaling 37% penetration;
Ø 4.92 billion global mobile users
in 2020, equaling 66% penetration;
Ø 2.56 billion global mobile social
media users in 2020, equaling 34% penetration;
Ø 4.65 billion global e-commerce
users in 2020, equaling 22% penetration·
Through
blogs, you allow your clients to post their comments with regards to the
product that you are offering. It can be of great help in improving your
product through the suggestions that they will be posting. In addition, you can
take immediate actions to your client’s concerns.
Since blogs
are quite popular to most Internet users, it can be of easy access to your
customers. All they have to do is to access to a blogging community, and they
can read your latest product offering. Remember that these customers are just
willing to create “blogosphere” of comments regarding your product/service.
How to make
your business blogs as effective as other means of Internet advertising? You
can submit your blogs to any blog search sites and directories. It will be a
wise move especially if your site is just newly-constructed.
Never forget
to paste in your blogs the URL back to your site. Your blogs must contain not
only the information with regards to your product but also exclusive background
information. Remember that your customers do not want to see pure figures—they
also want context information.
Business
blogs provides you marketing possibilities of your product. Maybe your
potential clients are just around the corner waiting for you to post your
business blog.
For your Business Registration, Brand Marketing, Business Proposals,
Strategic Business Development, Content Management,SMS and E-mail
Marketing, Expatriate Quota/Work Permits, SMEs start-up.
Contact us at:
Prospective Ideas Nig Ent
5, Atunwa Street Off Unity Rd,
By Custom Training School
Ikeja
Lagos-State.
+2348034201291; +2348170327317
ideasandprospects@gmail.com;
lekanolanite@gmail.com.
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